Take the “Fluff” Out

As a content writer, a phrase I hear far too often is "Can you just fluff it up?" Technically "fluff" refers to writing that is perceived as trivial or superficial. Writing and word usage can be tricky, but your content isn't a pillow. "Fluff" is for people who have nothing of value to say. Your... Continue Reading →

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Pauly Shore and Shakespeare

Comparing two works so vastly different such as Shakespeare’s The Comedy of Errors and the 1992 Blockbuster film Encino Man can be quite a feat. The use of language alone presents many challenges. William Shakespeare is known as the father of the English language because he broke so many of the rules of language during the... Continue Reading →

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